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Specialisation

Consumer Goods, Retail, Fashion & Luxury

We understand brands that live close to the consumer. We select leaders who drive growth, manage omnichannel complexity, and build innovative cultures in sectors where customer experience is everything.

Key areas:

  • General Management / Country Managers.
  • Marketing, E-commerce, Retail Leadership.
  • Operations, Supply Chain, Visual Merchandising.
  • Business Development and International Expansion.

Sandra Pelayo
Senior Principal – Head of FMCG, Retail, Fashion & Luxury

Sandra.Pelayo@wyser-search.com

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Sandra Pelayo, born in Santander, holds a degree in Business Administration from CUNEF with a specialization in Finance. She is a specialist in the search and selection of executive profiles. With nine years of professional experience in the high-level headhunting sector, she excels at aligning talent and translating business needs into human resources solutions.

Since 2023, Sandra has led the FMCG, Retail, Fashion & Luxury division at Wyser. She also holds a Mentoring Certification from the Global Learning Hub and is a Facilitator of the LEGO® SERIOUS PLAY® methodology. Sandra is a member of Women in Retail Spain (#WIR). She is fluent in Spanish, English, and French.